Global air-conditioning giant Midea has significantly strengthened its commitment to the West African market by inaugurating its first dedicated Midea Proshop in Nigeria. This strategic investment moves beyond traditional retail by offering comprehensive product consultation, essential after-sales support, and direct sales services tailored for both large engineering contractors and household consumers. This localized infrastructure reflects Midea's strong confidence in the region's long-term growth potential and ensures more efficient access to their premium solutions.
Coinciding with the Proshop launch, Midea unveiled its UNICOOL+ series, a next-generation line of smart inverter split air conditioners specifically engineered to address the climate and power conditions unique to West Africa. This innovative range integrates artificial intelligence (AI ECOMASTER) with advanced cooling technologies, delivering exceptional efficiency. Crucially, the UNICOOL+ units promise up to 70 per cent energy savings compared to older fixed-speed models, making them a powerful solution for reducing operational costs and supporting energy stability.
Summarized from the original article published here: ClimateControlNews
